This AI-copywriter is expected to help merchants on its retail sites produce product information without the help of humans.
The company said the technology could take care of a portion of their copywriting needs.
For instance, fashion chain Esprit and Texas clothing brand Dickies are already using the Chinese-language tool.
It can produce copies having the tone as promotional, functional, fun, poetic or heartwarming.
However, there is no clarity when other language versions of the product will be available.
AI for marketing allows people to devote more energy to richly creative work.
Source:Mumbrella Asia
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source: www.techworm.net
