But something went wrong in one such Apple retail store in Brisbane, Australia.
The staff posted there allegedly stole intimate images of female customers who brought in their iPhones for repairs.
One Apple staff member told The Courier Mail that such disgusting practice was also occurring at other Apple stores.
In a statement, Apple confirmed the Carindale store was under investigation and staff had been fired.
However, there is more to it than what meets the eye.
Apple maintains that there is no evidence that female customers were victimized.
The Australian Privacy Commissioner is also looking into the alleged privacy breach.
source: www.techworm.net